Convince just 100 key companies to go sustainable, and WWF's Jason Clay says global markets will shift to protect the planet our consumption has already outgrown. Hear how his extraordinary roundtables are getting big brand rivals to agree on green practices first -- before their products duke it out on store shelves.
About Jason Clay
Jason Clay is a WWF vice-president who works with big corporations to transform the global markets they operate in, so we can produce more with less land, less water and less pollution.
Showing posts with label Rainforest. Show all posts
Showing posts with label Rainforest. Show all posts
Thursday, September 2, 2010
Monday, April 26, 2010
Willie Smits restores a Rainforest
TED Video: By piecing together a complex ecological puzzle, biologist Willie Smits has found a way to re-grow clearcut rainforest in Borneo, saving local orangutans -- and creating a thrilling blueprint for restoring fragile ecosystems.
Willie Smits has devoted his life to saving the forest habitat of orangutans, the "thinkers of the jungle." As towns, farms and wars encroach on native forests, Smits works to save what is left.
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